JAGUAR’S $187,000 GAMBLE! Why They Are Killing the Old Brand to Save the Future

Jaguar is betting its future on a radical reinvention, abandoning its legacy image to launch ultra-luxury EVs priced around $187,000. The move risks alienating long-time fans, but it’s a high-stakes attempt to survive in a world dominated by electrification, software, and prestige branding.

Credit to : The Electric Viking